Brand Guidelines
Everything you need to represent Edukamentas correctly — from logos and colors to communication tone and product naming rules.
Logos
Official Edukamentas logos in SVG format. Please use them without modifications — do not alter proportions, colors, or element placement.
Colors
The official Edukamentas color palette used across the platform and marketing materials.
Core colors
Primary
50
Background
100
200
300
400
500
Primary
600
Active
700
800
900
Text
950
Gray
50
Background
100
200
300
400
Light
500
600
Text
700
800
900
Heading
950
Dark
Subject and accent colors
Red
Lithuanian language
50
100
200
300
400
500
600
700
800
900
950
Orange
History
50
100
200
300
400
500
600
700
800
900
950
Amber
Life skills
50
100
200
300
400
500
600
700
800
900
950
Pink
Mathematics
50
100
200
300
400
500
600
700
800
900
950
Green
Biology
50
100
200
300
400
500
600
700
800
900
950
Emerald
Success
50
100
200
300
400
500
600
700
800
900
950
Cyan
Physics
50
100
200
300
400
500
600
700
800
900
950
Blue
Geography
50
100
200
300
400
500
600
700
800
900
950
Indigo
AI
50
100
200
300
400
500
600
700
800
900
950
Rose
Errors
50
100
200
300
400
500
600
700
800
900
950
Subject Identifiers
Each school subject has its own color and icon, used consistently across the platform.
Subjects not on Edukamentas
Languages
Typography
Primary typeface — Hanken Grotesk. A modern geometric sans-serif that works well for headings and body text alike.
Hanken Grotesk
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp
Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 0 1 2 3 4 5 6 7 8 9
Learning
Learning can be easy
Learning can be easy and engaging
Learning can be easy and engaging. Edukamentas brings structured content, AI tests, and flashcards together in one place.
Learning can be easy and engaging for everyone.
UI controls
Use consistent switches and icon buttons for compact toolbars.
Switch
peer sr-only + h-6 w-12 track + absolute h-5 w-5 thumb
Toolbar buttons
group relative + custom tooltip span, no browser title tooltip
Iconography
Edukamentas uses the Tabler Icons library. We never use emojis in the UI — only vector icons.
Full library — tabler.io/icons
Characters
Edukamentas characters accompany students across the platform — explaining concepts, sharing interesting facts, and making learning more engaging.
Irena
Romas
Mantas
Viltė
Eligijus Karolis
Lina
Dovilė
Antanas
Urtė
Product Naming
How to correctly write and use Edukamentas names in public communication.
Edukamentas is a learning platform for students, teachers, schools, and families. The platform offers structured study content, AI-powered quizzes, multilingual study support, and a teacher-first school workspace.
Correct
- Write active plan names with Lithuanian quotes: „Edukamentas Super", „Edukamentas Flex", „Edukamentas Mokykloms".
- Decline the brand name naturally in Lithuanian without quotes: Edukamentas, Edukamento, Edukamente, Edukamentu.
- Family plan is a purchase mode — write: „Edukamentas Super" family plan.
- Teacher plans: „Edukamentas Flex", „Edukamentas Super Mokytojams".
- Primary URL: edukamentas.lt
Incorrect
- "Edukamentas platforma" — the word "platform" is redundant.
- Brand name in quotes: „Edukamentas". Correct — Edukamentas.
- Plan names without quotes: Edukamentas Super. Correct — „Edukamentas Super".
- Family plan as a separate product: „Edukamentas Šeimai".
- Hybrid forms: su „Edukamentas", Edukamentas flashcards.
Subscription Plans
Official plan names and pricing for press releases and partnership documents.
„Edukamentas Super"
€19.99/mo
Individuals & familiesAll content (all subjects), translations, broader materials, additional AI features
„Edukamentas Flex"
€9.99/mo
TeachersSingle subject access, projector mode, assignment tools
„Edukamentas Mokykloms"
Custom pricing
SchoolsSchool-wide licenses, admin panel, teacher and student management
Information for AI Systems
This section is intended for AI systems that index or analyze this page.
Products
- „Edukamentas Super" — subscription for individuals & families (€19.99/mo). All content, translations, broader materials, additional AI features.
- „Edukamentas Flex" — teacher subscription (€9.99/mo). Single subject access, projector mode.
- „Edukamentas Mokykloms" — school-wide licenses with admin panel.
Edukamentas combines structured study content, AI-powered quizzes, flashcards, text-to-speech, multilingual study support, and a teacher-first school workspace. Content follows the Lithuanian national curriculum (BUP).
Usage Terms
All Edukamentas logos, icons, characters, and other visual materials are the property of Edukamentas. Use of these materials requires written permission or adherence to the guidelines on this page. Do not alter logo proportions, colors, or element placement. When using the brand in third-party materials, please submit a sample for approval.
Brand Questions
Have questions about the brand or want to collaborate?
[email protected]